Selling Printables On Etsy: An Epic Guide To Make You Passive Income

There are so many people starting to sell their own designs on the internet now, but not all of them have made it. This guide to selling prints online will help you find success.

The “how to make money on etsy 2020” is a guide that will teach you how to sell printables on Etsy. The guide will also include a list of the best selling items in 2019 and their estimated earnings.

Do you want to learn how to sell printables on Etsy?

I’m constantly on the lookout for foolproof, effective, and practical solutions to assist you in making money or expanding your side business.

Let’s speak about selling printables on Etsy, since I’ve got a new one for you.

Don’t worry, this piece isn’t only for the Picassos and Da Vincis among us. The best part is that you can generate a passive income selling digital art on Etsy in just a few simple steps, whether you’re talented or not.

After completing this enormous course, I first learnt how to make printables to sell on Etsy.

The course teacher earns six figures from the sales of her printables!

I learnt how to produce printables, how to advertise and sell them, and how to make them appear attractive. 

P.S. They offer a FREE Etsy Ebook that will provide you a list of the best-selling goods by month and show you how to profit from seasonal trends.

If you don’t have the time or money to invest in a printables course, don’t panic; this post will teach you how to make your own.

You will learn the following after reading this article:

  • How to Create Sellable Printables
  • Learn about the finest free and paid tools for creating Etsy printables (like Canvas)
  • Using a FREE template, learn how to produce printables to sell using Canvas.
  • Learn what Etsy SEO is and how to utilize it to boost your store’s visibility.
  • Conduct market research and choose the most appropriate niche for you.
  • What are the most popular printables on Etsy right now?
  • Decide how much to charge for your printables.
  • Learn how to sell on Etsy and how to use the most effective marketing methods to increase your sales!

Here is the comprehensive guide to selling printables on Etsy, without further ado.


Some of the links on this page are affiliate links, which means that if you click on them, I may get a commission at no additional cost to you. I hope you find the information provided here to be helpful! Thanks.

Related posts on how to make money on Etsy:

On Etsy, how much money can you make selling digital downloads?

Selling printables on Etsy may earn you anything from $50 per week to $1000 per month, depending on your price and product.

Naturally, if you exclusively offer seasonal things, you’ll earn more while they’re in season, but if you’re selling Evergreen digital files on Etsy, you should have a consistent flow rather than a random one. 

Take a look at how much money these kids have made; it’s incredibly motivating.

What Is The Best Way To Make Digital Downloads For Etsy? 

Remember how I stated earlier that this wasn’t only for Picassos and Da Vincis? 

That’s what we’re going to talk about right now. I’ll show you where to get printables for Etsy and how to make them.

You may produce printables to sell on Etsy in one of two ways:

  1. Making Use of Pre-Made Designs
  2. Designing Your Own Work 

Let’s do a little experiment to demonstrate how you’ll create printables to sell in each case.

1.Application of Ready-Made Designs

Here are a few of the greatest places to check out if you want to purchase or download pre-made designs for little or no money: 

Let’s have a look at the Creative Market platform now. 

Let’s say you want to offer wedding-related Etsy printables (which is a fantastic niche!).

So we go to the search box and type in “wedding” to see what shows up:

selling printables on etsy

Invitations to weddings are a highly popular digital product worth selling, as you can see in this example. There are over 80,000 choices to pick from on the results page. 

best selling printables on Etsy

Understanding the purchase process of pre-made items is something I’d want to assist you with. 

Consider the following wedding template:

selling printables on etsy

When acquiring pre-made templates, you may usually use them without making any changes; nevertheless, it is a good idea to understand the commercial licenses that are available.

This is because you must determine whether or not you have any business restrictions while employing this product.

Each platform has its own set of terminology; in this instance, you have the option of choosing between:

  • License for commercial use
  • Extended commercial license 

You may use the template for your Etsy shop in this scenario, but the number of times you can sell it under one license purchase is limited. 

The commercial license costs 5,000 dollars, while the extended commercial license costs 250,000 dollars.

*Keep in mind that commercial licenses vary depending on the platform you select and whether you opt to alter or utilize the product as is.

2. Designing Your Own Etsy Printables 

Now, let’s look at an example of how you may use your own design to sell printables on Etsy. 

In this situation, I’ll use a Canva wedding invitation design that’s completely free: 

Important: Even though I’ll be using a template, we may tweak it to change the overall design, resulting in a one-of-a-kind design. 

*Even though we started with a prepared template, this permits us to utilize the final design as much as we like without commercial restrictions.

There are a lot of templates to pick from, as you can see.

sell printables on Etsy

It’s worth noting that some of them will have a ($) symbol next to them, indicating that they’re premium templates that you may use for free if you have a Canva Pro monthly or annual membership.

However, one of the best things about Canva is that it has a lot of free alternatives. 

So, let’s have a look at the blue Noah+ Ellie free design and see how we can customize it for your Etsy shop.

It’s time to make some modifications once we’re in the design dashboard.

I’m going to update various things, such as the coral designs and colors, and all I have to do is:

  • Elements may be selected by clicking on them.
  • Coral of the kind
  • Select graphics
  • And I’ll switch to the ones I prefer.

Etsy printables Etsy printables

Also, one of Canva’s great features is that if you click on a design you like, Canvas will automatically suggest graphics in the same style! As an example:

selling printables on etsy

Saving you time and assisting you in the creative process; perfect for a novice and someone with NO prior graphic design knowledge! 

So, going ahead, I added the shell Canva advised, altered the colors, and added some bubbles, creating a whole new beach wedding template for free and with no professional graphic design expertise!

This is the final new look for your Etsy shop!

How To Sell Digital Downloads On Etsy

So, if you’re asking whether I’ll be able to sell printables on Etsy without having any design knowledge, the answer is yes. 

Don’t be concerned! It is quite feasible to sell printables.

Simply utilize free resources like Canva and Google for color and design advice for the things you wish to make! And the greatest part is that you can do it for absolutely no cost!!

What Are The Best Tools For Making Printables To Sell On Etsy?

Banksy, take a backseat. You, too, can learn how to produce digital art to sell on Etsy with this low-cost program.

Let’s be honest, I use the words “cheap” and “affordable” interchangeably. I’m attempting to assist you in making money rather than going bankrupt by acquiring the Adobe Creative Cloud, which costs about $600 per year. 

Yes, you’ll get your money back in no time, but if you’re just getting started, I suggest beginning with more cheap but equally good items. 

Here are some software solutions that are both free and affordable:

They do have a premium version that is relatively reasonable, but the free version offers a lot.

A Gmail account is required. It’s ideal for creating basic spreadsheets and printouts. 

Gimp is a photo editing program comparable to Adobe Photoshop. 

Inkscape is a program that works in a similar way to Adobe Illustrator. 

This program is comparable to Canva.

The Apple pencil works great with this app, which requires an iPad. On a computer screen, it seems like sketching or painting with conventional materials.

Affinity Designer is similar to Adobe Illustrator in terms of functionality.

Etsy’s Best-Selling Digital Downloads

You may supplement your income by selling a variety of printed things on Etsy.

Here’s a list of digital items you may want to sell on Etsy:

  • Materials for education
  • Patterns for sewing and knitting 
  • Templates for resumes
  • Wall art that can be printed
  • Templates for invitations
  • Sheets for coloring
  • Filters for social media
  • Banners
  • Invitations sent over the internet
  • Signs that can be printed
  • Patterns in PDF format
  • Planners
  • Stickers that can be printed
  • Planners for the digital age

The list goes on and on! 

On Etsy, you may earn money by selling digital things, but you must stand out! 

According to Etsy, the site has 2.5 million merchants, and like any other marketplace, I suggest doing your homework before deciding what you want to offer. 

When I say research, I don’t mean copying someone else’s ideas. 

That’s the easy way out, yet it might land you in hot water. What I mean is, look at what’s selling and figure out what’s lacking.  

You may also do the reverse and take what’s popular and put your own spin on it. If it’s already a trendy item, you’ll have an easier time gaining traction.

Finding keywords with low competition yet high searches is a good rule of thumb.

What Is SEO, Anyway?

Hold on, don’t freak out.

 It’s a lot simpler than it seems. SEO is your best buddy on the internet. 

You’ve probably heard me talk about SEO before, but just in case you haven’t, SEO stands for Search Engine Optimization. 

All you have to do to enter appropriate keywords or optimize SEO on Etsy is read what the predictive search says. 

You know how you’re going to input your inquiry into the Google search field, but Google already has a few possibilities for you to pick from? 

Simply do so on Etsy, and you’ll have the perfect keywords for your items.

Sales Samurai is another excellent tool for finding low-competition keywords. It’s also quite simple to use! 

The most comprehensive Etsy keyword research tool is definitely Sale Samurai.

Actual Etsy customer searches provided the data on Etsy keywords and other pertinent information.

It also shows you the price, delivery days, and number of views per product of your competition so you can integrate them into your own pricing.

Sale Samurai is without a doubt one of the greatest Etsy keyword research tools on the market right now, owing to the in-depth information it can deliver. 

NOTE– As a reader, you will get a discount code that must be used on the sign-up page. Use this URL to get the code outandbeyond (all lowercase). This will offer you a lifetime discount of 20%.

These two articles will transform you become an SEO pro if you need further help with Etsy SEO.

Etsy’s Best-Selling Printables 

I provided you a long list of things you might sell on Etsy, but if you want to earn more than a cent selling digital art prints, here are a handful of the most popular Etsy printables:

Craft Count reports that:

  • Planners and Planner Add-Ons
  • Printables for Crafting
  • Files for vinyl cutting machines (SVG Cuttables)

I picture a tiny company and customized or handmade products when I think about Etsy.

 As a result, it’s no wonder that many of Etsy’s digital items are about life events like weddings, birthdays, baby announcements, and other significant occasions. 

This takes us to another point: not just what sells best, but when does it sell best?

Let’s talk about seasonal vs. evergreen items.

  • Items manufactured for specific events or holidays are known as seasonal items. Christmas calendars, Valentine’s Day cards, and birthday banners are just a few examples. 
  • Evergreen products are those that may be used on a daily basis.

Some stores specialize on one or the other, but combining the two is a certain method to keep that passive revenue coming in.

These three articles might help provide further inspiration and ideas: 

The Best Etsy Printables Shops

I’m sure you’d want to look at several successful Etsy printable stores for some ideas and market research technique.

For that, I’ll show you three Etsy stores with excellent customer ratings and a strong presence on the site.

I’ll show you stores with various years of establishment as well as various niches so you can evaluate various sorts of things.

My Confetti Printables are a great place to start.

Printable Baby Shower Invitations, Games, and Signs are available from this Etsy shop. It’s been on Etsy since 2018 and has 94,816 sales. 

Look through the product categories and highlighted goods to gain ideas and learn about the most popular selling products.

Etsy printables

When you look at their product categories, you’ll see that the ones with the most things are:

  • Invitations to a baby shower
  • Games for a Baby Shower
  • signs for a baby shower 
  • Tables & Tags 
  • Children’s birthday cards

This indicates that these are the most popular goods among customers.

In addition, the featured photos right now are of pumpkin baby shower invites, which suggests two things:

  1. This is the store’s most popular selling item. 
  2. It’s most likely a seasonal product, which makes sense given that it’s October at the time of writing.


DIYPaperBoutique, which was launched in 2019 and provides printable invitation templates, is another popular Etsy business with 84,047 sales.

How To Sell Templates On Etsy

The best-selling categories in this situation are:

  • Wedding packages
  • Wedding invitations
  • Printables for a baby shower
  • Cards, signs, and tags

Additionally, the featured picture is this Greenery Wedding Template Kit, which exemplifies the appeal of boho wedding invitation designs:

How Much Can You Make Selling Digital Downloads On Etsy

Plus, I’m not sure if you’ve noticed, but it seems that selling bundles and sets is the greatest method to sell printables.

This is a clever sales technique that gives the impression that the consumer is receiving a lot of outstanding things rather than just one. 

So, keep an eye on your competitors and their marketing strategies; they may help you figure out what works and what doesn’t in your sector.


Finally, I wanted to show you this Etsy business as soon as I noticed it. HowtoHost is an Etsy business that was established in the year 2020.

It is one of the newest stores on our list, but it has already sold 3,831 things and received rave reviews.

The sort of product it provides, Airbnb business templates, is even more intriguing!

how to sell on Etsy

This is a market I had no idea existed! Also, have a look at the following comments:

sell printables on Etsy

This indicates that there are a plethora of options and markets for printed things.

So, don’t restrict yourself; test out other niches and stay with the one that you like the most, as long as you can see a market for it.

How Do I Open An Etsy Store?

Okay, we’ve covered all there is to know about selling printables on Etsy. Setting up an Etsy store (if you haven’t already) is the next step, and it couldn’t be simpler!

To get started, follow these steps:

  1. Create an Etsy store. 
  2. Choose a name for your Etsy business.

(Don’t worry if you don’t know which one yet.) For the time being, you may put anything in and alter it afterwards.)

  1. Make a list of your items.
  2. Add your items to the list. 
  3. On Etsy, you can add photographs to your items.
  4. That’s all there is to it, guys. Congratulations on your Etsy business launch!

On Etsy, how do I price my printables?

It’s never easy to set a price for your goods. Don’t be concerned if you’re wondering how much you can get for digital prints on Etsy. This is taken care of by me. 

After doing some research, I discovered that the typical price of printables is about $5-$6 per item, but depending on your product, you can always price higher or lower.

When it comes to pricing your goods, keep the following in mind:

The sky’s the limit if your product is specialized or has additional added value. 

Take a look at your competitors if you don’t have a niche or if you’re selling items that are similar to those on the marketplace. The safest option is to price your goods in the center. 

So, with that said:

  • Make Sure You’re Not Underpricing Yourself:

There’s always the temptation to underprice a product because you’re afraid it won’t sell at a higher price, but keep in mind that this is your product. I’m sure it’s worth it, so explain the listing and why it’s worth it!

Whatever you choose to charge for your items, the most essential thing to remember is that they must cover your costs. If you’re having a sale, be sure you’re not losing money. 


Although it is free to open an Etsy store, there are charges associated with being an Etsy seller. A listing costs $0.20 to publish. A 5% transaction fee is charged, as well as a 3% + $0.25 transaction fee. 

Because I can’t do arithmetic to save my life, I’ve created an useful calculator to assist you in pricing your digital items on Etsy while also ensuring you pay all of your expenses.

On Etsy, Here’s How To Sell More Printables 

Want to make more money on Etsy? There are a slew of options for increasing the number of printed things you offer. For your convenience, I’ve created a list of them.

Here are some ideas for increasing your printed product sales:

You may package a number of similar goods together and provide a discount to clients who buy the bundle rather than an individual item by establishing a bundle on Etsy. 

  • Increase the print size of your document

If you’re selling planners, for example, increasing the amount of pages to a full planner allows you to charge more for the whole product.

 If you’re selling a birth chart, instead of making it a one-page printable, make it a nine-page printable and charge extra. 1 month per page = $$$$$$$$$$$$$$$$$$$$$$$$$$$$

Include videos or a step-by-step explanation on how to update the printed to add additional value to your items. Including extra content in the digital download will increase its worth and assure consumer happiness.

  • Add a promo code to your store right immediately.

Who doesn’t like a good deal? When you add a coupon code to your business, your customers will get a little discount when they buy a printable. A good deal might lead to increased sales and purchases.

 This also gives your store a more established appearance. The higher the number of sales, the more probable it is that additional consumers will make a purchase. People have faith in what others have bought. 

People also shop at shops with positive evaluations, which is related to the prior statement. Make sure to get feedback from your customers. When customers receive positive feedback from previous customers, they are more likely to buy from you. 

They know the product is excellent, which makes the purchase less intimidating. 

Tip: You may add picture reviews to your listings to increase their trustworthiness.

You will have occasional hitches with your consumers, as with any consumer-related profession. Some stores provide a guarantee, such as a refund if the printing is faulty or the delivery of an extra file if it was mistakenly erased.

It’s smart business to make your customers feel safe and cared for, and it’s also excellent for your shop’s reputation.

When it comes to selling printables on Etsy, there are a few things to keep in mind.


You now know all there is to know about selling printables on Etsy. But wait! There’s more! 

Here are some pointers to help you succeed and, hopefully, sell the most digital things on Etsy.

  • Be Wary of Copyright Violations

It’s essential to be aware of Etsy’s copyright infringement policies. If you break these rules, Etsy may close your business, which is something you don’t want. 

When utilizing other people’s work, avoid taking ideas from them and be aware of your copyright constraints.

For the greatest results, use terms with the least amount of competition. This will ensure that your item isn’t buried on page 15 of the search results.

  • Promote Your Business on Pinterest

Pinterest is a fantastic technique to get people to visit your shop. To be honest, if it’s a Pinterest smash, it’ll almost certainly sell on Etsy.

Tip: Here are some great courses on Pinterest that will teach you all you need to know. 

Also, here’s a tutorial on how to use Pinterest for Etsy. 

Another sure-fire strategy to secure your success is to do so. The Etsy Seller Handbook outlines the best techniques for operating a profitable Etsy store.

  • Follow in the Steps of Those Who Have Come Before You

Learn from others who have had great success on Etsy. The Etsy Community features inspiring seller tales, event information, and the newest community news.

  • Become a member of the Etsy Success Newsletter.

Is there anything more I can say? You’ll get monthly advice on how to build your Etsy business from top Etsy merchants.

That is all there is to it. An in-depth look into selling printables on Etsy. I’m not sure about you, but this seems like an excellent approach to create a passive income for a variety of reasons:

  • It does not take a long time.
  • It just takes a few minutes to set up a business.
  • You don’t have to raise a finger to make sales.
  • It’s practical.
  • Easily accessible from everywhere on the planet
  • To sell, you may buy/download pre-made designs.

The list goes on and on. Selling digital art on Etsy is your ticket to make that dream a reality if you’re searching for a simple and handy method to keep the income coming.

Here’s the link to the downloadable course I mentioned before, which I strongly suggest. I took it personally, and it even comes with pre-made templates that you can personalize and sell! 


I took it personally, and it even comes with pre-made templates that you can personalize and sell! 

You can also get their FREE Etsy Ebook, which has a list of the best-selling goods by month and teaches you how to profit from seasonal trends.

FAQs about selling printables on Etsy

1.What Is a Printable Document?

Before we get into the nitty-gritty, what exactly is a printable? A virtual product is a digital printed or downloaded printable. 

This simply indicates that the product (or, in this example, the file) is a product that is downloaded by the consumer.

Isn’t it cool? 

In real life, you don’t have to waste time and money on shipping. Your product is just a few mouse clicks away.

For example, I’ve purchased a number of printables in order to improve my life. I have a printable food planner that I fill out and put on my fridge, as well as a downloadable weekly planner and, shortly, a printable budget planner to keep my money in line.

Printables are a more cost-effective and efficient method to organize your life (rather than purchasing an expensive planner from the bookstore, I can simply download one for a fraction of the cost on Etsy #allaboutsavingcoins).

2.What Makes You Think People Would Buy It/What Makes You Think People Would Sell Printables On Etsy?

“Who would want to purchase a printable?” you may question. Quite a crowd! 

You may argue that people can simply download anything for free and print it themselves, but here’s a little secret: people are more inclined to pay for something that is valuable to them and saves them time. 

Selling printables on Etsy is simple, and since these files are digital, they need little time to create. Your consumer may have a customised printable without you lifting a finger by just pressing a download button. Convenience, efficiency, and the ability to customize? 

To me, this seems like a hot seller!

3.What Is The Best Way To Sell Digital Downloads On Etsy?

On Etsy, you may start selling digital files by:

  1. To choose which product to sell, do market and keyword research.
  2. Create at least three things to market after brainstorming ideas. 
  3. Choose whether you’ll create the designs yourself, employ a graphic designer, or purchase ready-made designs. 
  4. Create an Etsy shop, give it a name, and start selling your creations. 
  5. Begin marketing your items on social media, and be helpful to your audience by responding to their inquiries and offering discounts.

Because digital downloads are less expensive to manufacture than physical things, digital printables are an excellent place to begin your ecommerce adventure.

Do you want to discover which digital items are the greatest to sell on Etsy? Take a look at my article:

4.What Is The Best Way To Sell Templates On Etsy?

You may start selling templates on Etsy by doing the following:

  1. Choosing a specialty. Pinterest templates, for example.
  2. Examine the greatest sorts of template packages or instruct clients to look for them. 
  3. Create your own templates, pay someone to do it for you, or purchase ready-made templates.
  4. Create an Etsy store, give it a name, and start selling your wares. 
  5. Use social media to promote them. 
  6. To entice customers, provide discounts and incentives. 

Are you looking to offer the most popular printables on Etsy? These are some of the most popular items purchased by customers:

  1. Templates for digital planners
  2. Templates for professional resumes
  3. Templates for wedding invitations
  4. Templates for baby shower invites
  5. Templates for social media

5.Is it legal for me to sell Canva designs on Etsy?

Yes, you may sell Canva creations on Etsy if you customize and modify the templates to make them one-of-a-kind. 

Canva licensing, copyright, and commercial usage rules may be found here if you want to learn more.

Making Money On Etsy: Related Articles:

An Epic Guide To Making Passive Income Selling Printables On Etsy

The “how to make money on etsy as a graphic designer” is a guide that helps you to make passive income through selling printables on Etsy. The guide also includes the “Must Have” text.

Frequently Asked Questions

Is selling Printables on Etsy profitable?

A: I dont know because it depends on the type of printables and how much you sell them for.

How do I make passive income from Etsy digital products?

A: Etsy is an online marketplace where individuals and businesses can sell handmade, vintage, and creative goods. It sounds like youre looking for ways to make passive income from your Etsy shop! There are a few different methods that might work for you. Youll need some cash or credit card on hand before starting the process though- which means no new accounts just yet.

How well do Printables sell on Etsy?

A: Printables are great on Etsy. Some of the best sellers on Etsy make printables like calendars, posters, and cards for people to purchase as gifts or to use at home.

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